West Ham FC has commissioned 10pdm to design and produce a custom moulded USB
West Ham USB designed by WeAreUSB.com
After looking at what was available at other Premier League Clubs West Ham United merchandising team decided to create something unique for their USB, so they partnered with 10th Planet’s USB division; WeAreUSB.com; a company that specialises in custom moulded memory sticks.
“When we got the call I was personally over the moon” says avid West Ham supporter Richard Lamb (Sales Director). “The brief was simple: We would like a USB memory stick custom moulded in PVC that represents the 1958 West Ham strip as worn by the late, great, Bobby Moore. We want it packed for retail’.
Using West Ham’s brand guidelines and original images of the historic strip, WeAreUSB’s design team created a set of CAD proofs for approval. Once approved, a prototype was created of the famous strip in the following week.
Within a month the final USB went on sale in the West Ham shop and online, the entire production and design process having been smoothly project managed by WeAreUSB.com.
More info about custom molded USB at www.WeAreUSB.com